More and more news publishers are employing a ‘content first’ strategy, focusing on driving subscription growth by delivering premium quality content to their audiences.

But today’s news consumers demand more than a good article. They want engaging and immersive experiences. Stories that are not just made up of lines of copy, but are a carefully curated combination of text, images, video, audio, SoMe feeds, and more.

See how the regional American news publisher Forum Communications is reinventing its editorial organisation to put focus on premium content. With the help of new technology, Forum is exploring new methods of storytelling and creating a "content engine" to serve its 36 newspapers and websites as well as 4 TV stations.

CCI will introduce how to create a different kind of story anatomy which releases a new creative potential in news storytelling. Also learn how to create visual stories, like Google AMP stories, without having to replace your editorial staff with programmers.

Register now