Adam Tinworth is one of the UK’s leading trainers in journalistic analytics, and has more than 12 years’ experience in training journalists in social media, SEO and digital journalism. 

He is a magazine journalist by background, having worked in magazines for nearly 20 years, before going into full-time digital consultancy. Adam now works as a consultant and trainer in digital journalism, social media and content strategy, and clients have included The Times, Mail Online, The Financial Times, Euromoney Institutional Investor as well as B2B publishers, charities and international brands. He is a visiting lecturer at City, University of London on the journalism MA courses.