Alyssa Zeizler
Alyssa Zeizler
Research & Development Chief and Product Lead for Newsroom Tools, Wall Street Journal
Alyssa background is audience engagement and editorial innovation. she was previously a Managing Editor at Barron's where she accelerated the nearly 100-year old magazine’s digital transformation, including the integration of print and digital teams, a redesign of Barrons.com, the launch of podcasts and an award-winning newsletter. Alyssa work led to record audience and subscription numbers for Barron’s. At the Financial Times, she was a founding member of the Audience Engagement and Communities teams, ushering in the use of data in the newsroom as well as unprecedented collaboration across the company.
She has a M.Sc. in Management from London Business School and a B.A. with distinction in Psychology and Economics from McGill University.