Aram joined the New York Times as VP, Customer Data and Insight in September 2017.  He oversees all consumer revenue measurement modeling for acquisition and retention, subscriber forecasting / reporting for finance as well as audience targeting and segmentation efforts. Aram previously consulted for Spotify and Nestle Waters, where he helped to build analytics and martech capabilities, and has extensive experience in advanced analytics for media measurement.  He graduated from Northwestern University with a B.A., Political Science and a minor in International Studies.