David is President and CEO of TRUSTX, a cooperative private marketplace singularly focused on rebuilding trust, transparency and safety in programmatic advertising. He’s a passionate advocate for improving the health and vibrancy of the media and advertising supply-chain, and has more than a decade of experience as a trusted advisor to trade groups on developing standards and practices that tackle complex cross-industry challenges no one company can solve on its own. David comes to TRUSTX after 25+ years in management consulting, exclusively focused on growth strategy and business performance improvement for media and entertainment companies. His prior leadership roles were with Morgan Digital Ventures, Ernst & Young and PricewaterhouseCoopers.