Erik Grimm
Erik Grimm
Research Manager, NDP Nieuwsmedia
After a career as marketer at media sales houses, Erik Grimm joined NDP Nieuwsmedia as research manager. Until 2014 he was promoting news media by conducting dedicated advertising research – Impact, ROI and effect studies. The last few years he has been in charge of audience measurement for both print and online on behalf of NDP Nieuwsmedia, the organization for newsmedia in The Netherlands.