Hugo Diba is the Founder and CEO of kumparan.com, a collaborative hybrid media platform combining online news with social media. Besides news content produced by its own editorial team of over 150 journalists, it enables users to create and share content.   Launched in January 2017, Hugo built kumparan (spelt with a lowercase "k") as the first tech-media company in Indonesia with the aim of using artificial intelligence and personalization technology in news writing and distribution. Its Personalization Algorithm Technology (PAT) enables marketers to reach users based on multiple factors, including location, age, gender, interests and behaviours. kumparan has not only disrupted but introduced a paradigm shift in the Indonesian media environment and has become the fastest-growing online media platform in Indonesia with over 40 million monthly unique users. kumparan's channels can also be found on Go-Jek, the Indonesian ride-hailing and e-payment app, which took a stake in kumparan in 2018.   kumparan is part of GDP (Global Digital Prima) Venture, which comprises over 50 start-ups across media, entertainment, e-commerce and technology solutions focused on Indonesia's consumer Internet industry.