Ingi Rafn Olafsson comes from Iceland. He studied Newspaper Operations management at RIT in Rochester and later did an MBA in Edinburgh, Scotland. His contact with WAN-IFRA started in 1997 already when he was still a student measuring samples for the Color Quality Club. He was the ad-production director for Morgunbladid Newspaper in Iceland. In recent years he chaired the continuing education of graphic media employees in Iceland.