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    Essential networking events for publishers across Europe, Asia, Latin America, Africa, Middle East and North America. 

Lara Ayoub

Lara Ayoub

Digital Media Strategist, Consultant and Content Creator, Jordan

Lara Ayoub is a digital media strategist, consultant and content creator, with more than 17 years of experience, as well as the co-founder of a nonprofit women’s empowerment organisation SADAQA, which aims at empowering women, advocating their rights, and creating a family-friendly workplace.

To date, she has launched and operated the digital newsrooms of 3 TV stations and two print publications including Jordan’s first 24-7 public service news station AlMamlaka TV, privately owned Ro’ya TV and Alghad Newspaper. She is a certified in video production, by the London School of Media, Film and TV.

Ayoub sits on the boards of Save the Children – Jordan, and the World Association of Newspapers and News Publishers Middle East.

A winner of the 2019 Goldman Sachs – Fortune Global Women Leaders Award, Ayoub mentors and coaches young leaders.

In April 2020, she joined the UN Development Coordination Office for Arab States as their Communications Specialist.

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