Lena K. Samuelsson joined the group management team of Schibsted Media Group in September 2013. Samuelsson is a journalist and was during the 12 years prior to joining the group management team the editor-in-cheif of Svenska Dagbladet in Stockholm, a leading quality and business daily. 
She also worked at Aftonbladet for many years and serves on several boards such as Schibsted Norway, Hitta.se and 20 Minutos in Spain.