Mechthild Schimpf
Mechthild Schimpf
Director Middle East, WAN-IFRA, Germany
She is responsible for all WAN-IFRA activities in the countries of the Middle East,
working closely with the company's members in that region.
Previously she has held various leading positions at WAN-IFRA. As Director of Marketing
and Membership, she was Head of the marketing and PR team with responsibility for
all global marketing activities. In this capacity, she introduced a new logo and dynamic
new corporate identity.
As Director of Membership she acted as the contact for all members worldwide, while
also introducing a new membership model and structure.
Upon joining WAN-IFRA, initially as Head of IT, she implemented two editorial systems
at the company.
Before coming to WAN-IFRA, she worked for Monotype in the position of Head of
Application. During her time at that company she played an instrumental role in the
market launch of a new editorial system.
She began her career at ATEX, the leading system supplier for editorial systems, where
she worked as a trainer and application specialist. Her duties in this position included
training editors and journalists in leading media houses in both Germany and the UK.