Peter Elkins-Williams leads Facebook’s partnerships with global subscriptions publishers, working with them to evaluate and optimize their investment and efforts across Facebook’s suite of apps and services, to test new products and media formats, and ultimately, to grow and retain their subscribers or members.  Prior to Facebook, Peter led Business and Corporate Development for Atlantic Media, parent company of The Atlantic, Quartz, and the National Journal Group.  At Atlantic Media, Peter was responsible for incubating and launching growth strategies and new initiatives throughout the editorial, technology, and revenue teams across the company.  This includes architecting The Atlantic’s first long term social strategy and first paid digital products, helping to launch Quartz, and leading the evaluation of internal and external investment opportunities.  Peter received a JD/MBA from New York University and a BA from Duke University.  He lives in New York City.