EidosMedia tells the story of a digital shift and how news providers evolve without losing sight of their traditional know-how and values

In times of change, how do content producers live between traditional channels and evolutionary news services on digital platforms? How does a newsroom remain efficient yet expanding the reach of their brand? This sessions starts from market trends and works its way up through founding workflows consolidated over the years, provides examples on how it has been possible to create true content convergence between print and digital outlets, and concludes with the most innovative, vertical solutions to propel and monetize content on mobile apps, social networks and instant messaging.