Launching a Successful Digital Paid Subscription
What are the requirements? Case studies will take you through how other news media companies have done this, lessons learnt and most importantly, the mistakes to avoid
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Moderator
Executive Vice-President of Product & Operations (TV, Print, Digital, Radio), RBS Group, Brazil
Keys to evolving a successful and dynamic subscription model: a one-year milestone
Intervenants
SVP, Marketing and Events, South China Morning Post
Subscriptions and newsroom culture
Why journalists need to be involved in subscription business and why it actually helps journalism, not just the bottom line.
Intervenants
Head of Digital, Denník N, Slovakia