Reuters TV app launched in 2015 as a response to the way in which video news consumption was evolving: “People were abandoning linear television for online video and online video consumption was becoming bifurcated between clips of video that are watched for seconds on Facebook, and long form entertainment that is binged (for hours) on Netflix” says Isaac Showman.

VGTV’s team of roughly 70 staff members produces breaking news video, entertainment programmes, documentaries, and runs Norwegian newspaper VG’s Snapchat Discover channel. There is definitely a tone to VGTV!