Sessions 17

Session 1: Journalism in the digital world

A paying reader vs. promiscuous reader

The Hindu has increased the cover price of the newspaper in Chennai and probably the highest in the country. They still maintain the hold over their readers. How it worked and what makes their exercise unique.

Mukund Padmanabhan, Editor, The Hindu, India.

‘Reimagining India’s No.1 news magazine’.

Raj Chengappa, Group Editorial Director, India Today Group, India.

Art of journalism

The classic journalism in the digital world is not dead. It is about unlearning and learning again. Network 18 has smartly mastered the art of presenting the journalism to the new age reader. How do they do it and what are the results so far.

Sitaraman Shankar, Managing Editor, Network 18, India.

Intervenants 

Shariff