Alix Nepveux is responsible for Simon-Kucher and Partners’ Software & Internet practice in France. She is based in Paris. An expert in revenue model optimization, she has developed winning packaging & pricing strategies for subscription and platform businesses, from Tech consumer apps to online real-estate or social media listening platforms. Her clients are both French and global players. She helps clients tackle acquisition, monetization and retention trade-offs in a profit-optimal way, in line with their overarching strategic goals.