Hannah Sarney
Hannah Sarney
Head of Audience Engagement, Financial Times, United Kingdom
![](../../sites/default/files/styles/default_col_3_square/public/field_event_spkr_image/hannahsarneyeed9.jpg?itok=02cTQKiO)
Hannah Sarney works as both an editor and advocate for the future of newsrooms, pushing for innovations that will improve reach, relevance and genuine engagement with readers. She helps lead a newsroom team that is focused on creating and implementing audience-first strategies. Her projects aim to drive editorial analytics ever deeper into newsroom practice and bring stakeholders together from the newsroom, product, analytics, marketing and events.