Fiona Weeks is an experienced storyteller who believes that every brand has a story worth telling. In her role as Director of Digital Strategy, (Pulse, NG), she is responsible for the development of creative and effective digital strategies. She has previously worked in brand management at Unilever's global HQ in Rotterdam, NL and as a broadcast journalist for ABC news in Maryland, USA. Fiona received her BA, Journalism from the University of Maryland, College Park & her MBA from the Rotterdam School of Management.