Harra-Salonen has conducted a long career in digital transformation positions. Katri is now responsible for the Transformation and IT team at Finnair as part of the Executive Board, building the future travel experience and serving over 11 million passengers annually. She is also Board Member at Veho.  Her previous company was Umbrella Strategic Advisory Oy, where she consulted top management in both large corporations as start-ups in strategic questions around our digital age. Before that she worked at Fjord Sweden (CEO), where she established and led the company on this competitive market. Prior to Fjord she worked as a management team member at Satama Interactive Group and was responsible for the Nordic business (Director Nordics) stationed in Stockholm Sweden. She started her career in management consultancy at SIAR-Bossard/Gemini Consulting.