Adding value to contents and developing new advertising models: what we learned from Cartagena World Newspaper Congress

Speaker: Gianni Paolucci, President, ASIG

Moderator:
Massimo Martellini - President FCP
Participants:
Massimo Colombo, Publikompass - La Stampa
Domenico Ioppolo (President FCP-Assoquotidiani), Class Editori

The fast-changing news consumer habits require new products and services, but also a profound rethinking of organizational models and the overall journalists’ work.

Gregor Waller, WAN-IFRA
Success stories:
Domenico Ciancio Sanfilippo, La Sicilia
Franco Zamboni, Gruppo Athesis
Virginia Gonzalvo Yanes, El Economista

Technological and organizational innovations are a key factor, even in a mature sector such as the press, characterized by declining production volumes and erosion of profit margins, in order to create greater efficiency in the supply chain and greater synergy among its main actors: the newsroom, the production, the logistic.

Moderator: Manfred Werfel, WAN-IFRA
Production integration at a major print and publishing company
Thomas Drensek, Axel Springer Print Management
A logistic-driven approach to print production
Dario De Cian, CSQ
Technical solutions and organisation at ITEDI plant
Felice Serio, Italiana Editrice
Ctp-to-press non stop: process-free plate production is here
Michele Colasanto, Qualiprinters
Other speakers to be confirmed

Figures from the 2016 Report of the Osservatorio “Carlo Lombardi”
Salvatore Curiale, ASIG
Newspaper printing in Italy: a new scenario
Gianni Paolucci, ASIG
The newsroom point of view
Giuseppe De Tomaso, La Gazzetta del Mezzogiorno
The logistic point of view
Stefano Micheli, Network Diffusione Media
Labor relations: to be demolished or/and rebuild?
Alberto Di Giovanni

Q&A Session