An insight into next-generation newsrooms: VG is the leading brand in the Schibsted portfolio. Editor-in-Chief, Gard Steiro, shares the group’s view of the future and how the investment in quality journalism and technology is driving VG to greater heights.

Hannah Sarney will share how the Financial Times Audience Engagement team operates and will present an in-depth look at a major editorial series exploring the millennial economy. She will tell how readers inform and kickstart the reporting process; how the FT uses audience insights to optimise a multi-platform approach; and how the benefits of audience engagement extend outside the newsroom.

Email newsletters are experiencing a renaissance. Sunnie Huang will share how The Economist developed a newsletters strategy that puts readers' needs at the heart, as well as how the digital teams use audience research and experimentation to help shape the look and feel of newsletters.

Improving reader and subscriber loyalty is the holy grail of today’s business model for news. Can new in-house collaboration models help us crack the code – without the newsroom giving up its independence? At DN, Norway’s top business news publication, journalists, marketers, technologists and analysts work together to present great content and a better user experience.

Four five-minute pitches! From a Schibsted startup, to a non-profit European media collective, as well as plenty of analytics....

With the first major football tournament since we launched the Sun website on WordPress this was the ideal excuse to launch a new, innovative destination page. NewsUK and Human Made explore how they worked together from proof of concept to delivery in a few months.

Session sponsored by Human Made.

In-depth look at the topics of personalisation and newsroom organisation. Participants will take part in small group discussions where they can discuss select themes with industry leaders. Summaries of these discussions will be presented to all groups.

This Swedish legacy, local news media company, has started to make real revenue. Learn how they connect with readers everyday and what’s next. Read more!

Collaboration in journalism is now a proven driver of innovation. Verificado2018 was a collaborative reporting effort that saw journalists from across Mexico working together to fact-check, verify, and debunk claims and content for historic elections on July 1, 2018. In Sweden a similar project was saw a newsroom designed from scratch over two days and then run for three days over the national election. Fergus Bell will share how these and other collaborative projects are designed and executed as well as sharing some of the analysis, learnings and surprising similarities from these pioneering efforts that might inspire others hoping to run something similar.