Ad sales in digital age is an important business function while we think about the future of ad sales to the younger generation planners. The media planners and buyers today, born millennials, have a set of priorities while taking decision, when compared to planners and buyers belonging to baby boomers and generation X era.

As ad sales professionals, an understanding of the desires of planners and buyers, media mix decisions, strategies of different brands and people will help to achieve desired sales outcome for your publication.

Don't miss to attend this interesting workshop.

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