Search engine optimization is the process of optimizing the content in a website to maximize the traffic and make sure that it appears at the top of the search page on the list of results returned by a search engine. 

The key to getting more traffic lies in integrating content with search engine optimization.

SEO is one of the big critical process while relaunching the websites.  It involves planning, transition, and post-launch phases of activities to ensure that previously earned relevancy and authority are transferred from the old site to the new. Also to make sure there are no hidden issues that tank rankings and traffic. 

This workshop will help understanding of trends and new in SEO in 2019, elements to be considered 6 months prior to website relaunch, What would be the ideal news portal for SEO, how to plan topic pages and automatic link structures, big checklist for SEO relaunches and many more. 

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