Increasing audience and revenue is always challenging. Getting new readers, retention of readers are something which publishers need to be continuously monitored. 

With the increasing usage of smartphones, how to increase your audience and revenue in mobile? what are the ways forward for this? 

This workshop will help participants understanding the rules,guidelines and technical requirements to bring in users first on mobile automatically. The workshop will also discuss about monetisation of news content from traffic using native ads and monetisation of your mobile apps from traffic using Google mobile ads. We will also learn about facebook promotion of content using latest content marketing development for digital publishers.

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