2018 in Paid Content with Kalle Jungkvist - Webinar
2018 in Paid Content with Kalle Jungkvist - Webinar
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As display ad revenue flattens out, 2018 will be a pivotal year for digital subscriptions. How can publishers raise Average Revenue Per User (ARPU)? Who are the winners and losers to date? What skills are needed in the subscription team? What will be the essential developments over the next 12 months? We address these questions and more.
Leading this webinar is Kalle Jungkvist who has nearly 20 years of experience in digital strategy and business development. He was editor-in-chief of Aftonbladet New Media when the Swedish paper launched its first digital subscription model in 2003, one of the earliest in Europe. He currently serves as the Senior Advisor to the Schibsted Media Group in Sweden and as an Expert Advisor for WAN-IFRA.