Cătălina Dumbrăveanu is Media Innovation Project Manager at the Studies in Media, Innovation and Technology (SMIT) department of Vrije Universiteit Brussel (VUB).  Her work is focused on fostering innovation in media by supporting cross-border cooperation between European media professionals.  Previously, she gathered leadership experience in several European civil society organisations, public administration, and the start-up environment. She is a firm believer in the power of storytelling and is enthusiastic about intercultural communication, digital transformation, and development.