After starting his career in print, Daniel worked as an Online Journalist, Youtuber and professional Blogger since the early 2000s. Obvious changes in the media business made clear: Publishing content may change the world, but someone needs to pay the bill. Since almost ten years, he is working on business models for online publishing that fit the needs and wishes of Creators, Readers and Publishers. He is working for Heise, the leading German IT publisher, since 2012 in various roles.