Michela Colamussi
Michela Colamussi
Marketing Director Digital Product and Video, CorrieredellaSera.it, Italy
In her position, Colamussi is responsible for development of digital product at Corriere della Sera: website, mobile and video. She also develops online communication strategy to help the site reach a far greater audience, to identify and implement new business strategy with the aim of monetising content and audience for the news. In addition, she develops social communication activities to spread the brand and its content, to meet followers, fans and other online communities. She also produces new video formats for online audience, as well as manages mobile strategy to develop new formats, applications, commercial initiative. Colamussi is also responsible for managing all media partnerships and events dedicated to the Corriere della Sera digital product.