Wojciech Ehrenfeld is Head of IT Solutions at Ring Publishing. He has been building large scale cloud solutions to fit the needs of a changing market and an expert in building adapting business models for IT solutions for media. Now he is responsible for implementing IT services and platforms at Ringier Axel Springer Media AG in Europe and delivering platform-based media solutions to external clients. Whenever he is not working, he is somewhere where only snow and wind can be found.