Editorial Leaders, Final Mod - Newsroom Innovation and Leadership
Editorial Leaders, Final Mod - Newsroom Innovation and Leadership
This is a two day course designed to help editorial managers with the many current challenges to the news media. It will cover the disruption caused by the information revolution, technological change, engagement with audiences, distinctiveness, newsroom organisation, quality control, people management, team-building and the use of social media as a source and promotional tool.
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WHAT WILL YOU GET?
By the end of the course participants should:
- Have a better grasp of the competitive marketplace for news
- Understand better how to engage with their audiences
- Appreciate the need for distinctiveness
- Feel more confident about their roles in managing change
- Appreciate the central role of planning
- Have a plan to generate more original content
- Know how to manage and organise their teams to better editorial effect