As a Partner at Innovation, Juan Senor has directed projects all over the world helping news operations to re-invent their products and stay relevant with shifting audiences. He has worked and advised hundreds of media companies on every continent. He serves on the Advisory Board of several media companies around the world. 

He has been listed as one of 'The World's Leading Innovators' in Journalism and Media' by Journalism UK Site.

Mr Señor is a highly-sought commentator on the media industry, speaking at global forums and quoted frequently in leading publications such as The Economist and The Financial Times. 

He is also the co-editor of two annuals books; Innovation in NewsMedia and Innovation in MagazineMedia, written on behalf of WAN-IFRA and the FIPP respectively.

He is a former journalist and presenter for PBS's NewsHour, EBN-Wall Street Journal TV, CNBC Europe. And he served as London correspondent of International Herald Tribune Television. His work has been nominated for an Emmy Award and his television programme, Media Report, was voted by viewers as Europe’s Best Business Programme. He continues to work as a live events and television host and presenter globally.