Temas | Digital Media LATAM 2016
This year's programme was structured around the three following topics:
Temas
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Transforming your revenue model
From innovative digital advertising strategies to ambitious investments in new business units, from video monetisation to mobile revenue, we'll showcase those media companies succeeding in the quest of new revenue streams.
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Tomorrow's journalism today
Technology continues to provide journalism with fantastic new tools. From VR to newsbots, journalistic narratives change as do their formats, the platforms they're distributed on, the devices their consumed in, and the needs of the audience that consume them.
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Innovation & technology in media companies
Media companies are often hesitant to make the necessary tech investments allowing them to boost and strenghten their digital strategies. How to manage change and push innovation internally in century old companies? How to invest despite a fragile financial situation?
