Ponentes | Digital Media LATAM 2016

Digital Media LATAM 2016

16 Nov 2016 hasta 18 Nov 2016
Buenos Aires
Argentina

Ponentes | Digital Media LATAM 2016

Ponentes

Confirmed Speakers

CEO, Clarín AGEA, Argentina

Héctor M. Aranda is Vice President of Grupo Clarín and CEO of AGEA S.A., Diario Clarín's publishing house.
Grupo Clarín has among its main assets ARTEAR S.A, responsible for the television signal Canal 13 and TN, Radio Mitre S.A, leading radio in Argentina and AGEA S.A, responsible for Diario Clarín and Diario Deportivo Olé; in addition, among its assets, is the CIMECO Society, owner of the newspapers "La Voz del Interior" (from Córdoba) and "Los Andes" (from Mendoza).
Héctor Aranda is a public accountant graduated from the National University of La Plata. He joined Arte Gráfico Editorial Argentino in 1983 and became responsible for the administrative and financial divisions of that company. Since 1998 he has been General Manager of AGEA.
He is also currently Director of the following companies: Grupo Clarín, Agea, Papel Prensa, AGL, Tinta Fresca, Cúspide, Cimeco, Fairs and Exhibitions, Opportunities, Unir, and Impripost.

CEO, S.A. La Nación, Argentina

Guillermo is CEO of S.A. La Nación. He started his professional carreer in the telecom industry. 

In 1994 he joined Telecom Argentina to develop and lauch its mobile operations. 

From 2000 to 2003, he was Regional Marketing VP at AT&T Latinoamerica for Brazil and Argentina, managing many launches in the region. He then joined Telecom Personal as CEO until finally joining S.A. La Nación in 2014. He currently leads a team of journalists and business professionals seeking to transform a traditional media group into a new media company with a strong Smart & Social vision. 

CEO, RPA Media Place, Argentina

Alejandro Alvarez is 40 years old. He is a lawyer and holds a Master in Business Administration (MBA). 

He is currently the CEO of RPA Media Place, a company engaged in commercializing the digital media of Argentina's 5 most important publishers (Grupo Clarín, La Nación, Infobae, Perfil, and Telefé) under the programmatic purchase model.

RPA Media Place was founded in 2015 and is the first Premium Programmatic company in the region, concentrating more than 90% of the reach of unique browsers in Argentina according to ComScore, throught the 57 news and entertainment websites of its members. Mr. Alvarez has been responsible for this company from the start.

Previously, he spent more than 20 years working in the advertising industry, having worked for companies such as Canal 13, CIE Rock & Pop, Pramer and LA NACION. For the past 5 years, he was Google’s Commercial Director.

During 2013 and 2014, he held the position of Vice-president of the Argentine Chamber of E-Commerce (CACE - www.cace.org.ar). 

Among his most important accomplishments, Mr. Alvarez did an excellent job with the development of the retail business ─ while working in Google, he made it grow tenfold during his last three years there.   

Founder & Director of the Knight Center for Journalism, University of Texas, USA

Rosental Calmon Alves is a professor of journalism at the University of Texas at Austin, where he holds the Knight Chair in Journalism and the UNESCO Chair in Communication and is also the founder and director of the Knight Center for Journalism in the Americas. Created in 2002, the center has benefited thousands of journalists around the world with training programs. In Latin America and the Caribbean, the center has helped journalists to create a new generation of organizations dedicated to elevating the professional and ethical standards of journalism in their countries. In 2016, he was awarded with the Maria Moors Cabot Prize.

Publisher, Vox Media, USA

Melissa Bell is Publisher at Vox Media. Together with Matthew Yglesias and Ezra Klein, Bell cofounded Vox.com in the spring of 2014. Previously, Bell was the Director of Platforms at the Washington Post and a columnist for the paper. Bell is a journalist turned technologist, an unusual breed in news organizations today.

Chief Operating Officer, Vox Media, USA

Trei serves as the Chief Product Officer at Vox Media, Inc. He leads the highly talented team responsible for SB Nation's cutting edge publishing and community platform. Trei served as the Chief Product Officer at The Verge. He has been designing and building web applications for engaged audiences for over 12 years. As a founder of the highly regarded software development consultancy, Handwire, Trei developed enterprise internet solutions for Fortune 500 companies and large public institutions such as Microsoft, Royal Dutch Shell, and MD Anderson Cancer Center. Working with Microsoft's Xbox division, he led efforts to design, build, and scale the first web application empowering sports gamers to organize leagues and tournaments, track scores, and calculate standings. Before joining Vox media, Trei ran the internet efforts for former tech Chief Executive Officer and Virginia Governor Mark Warner in the 2008 presidential primaries. Using innovative techniques to organize and connect supporters, raise online contributions, and reach out to the political blogosphere, he helped make Gov. Warner's organization the most tech-savvy in the race before the governor bowed out to run for US Senate. His other achievements include creating a ground-breaking platform for Texas Monthly, "the national magazine of Texas," connecting Texans across the world, as well as developing technology for OzSearch, the first and largest online portal dedicated to delivering Australian web content.

Former-President, Elite Daily, USA

Miguel was until a few weeks ago President of Elite Daily, a Millennial-focused online destination providing engaging, entertaining and enriching content. 

At Elite Daily, Miguel was responsible for handling the company's revenue partnerships. His ability to find innovative and unique strategic brand partnerships and scaling a business with little funding was crucial in helping Elite Daily become a premier online destination for Millennials and as result being acquired by DMGT in 2015.    

Previously, Miguel worked in Investment Banking as a member of Credit Suisse’s Corporate M&A team. There he quickly found his passion for technology and digital media that lead him to MESA, an Investment Bank specialized in digital media and entertainment.

Today, Elite Daily has grown to reach up to 75 million monthly readers.

Academic Coordinator, LATAM Cultural Change Ignition Program

Diego is a Digital Growth & Transformation Expert. He has vast experience in designing, structuring and leading Operations and Content teams and a proven track record of tangible audience and income uplift, both in the U.S. Hispanic market as well as in Latin America.

He is currently Regional Digital Director for Discovery LATAM & US Hispanics.

In the US, he led the Product and Strategy for Discovery DLA: tudiscovery.com and Discoverybrasil.com. Previously, he was VP of Product and Digital Operations for UNIVISION (Noticias, Deportes & Entretenimiento), Univision Connecta & UFORIA APP.

In Latin America, he was Digital Managing Director for ICCK (Digital arm of Grupo Santo Domingo), Colombia's largest and most diverse media holding, with brands such as EL ESPECTADOR, CARACOL TELEVISIÓN, BLU RADIO, GOL CARACOL, CINECOLOMBIA, SHOCK, CROMOS.

Prior to that, he was Digital Managing Director for EL TIEMPO Casa Editorial, covering the strategies of media brands EL TIEMPO, PORTAFOLIO, CITYTV, VIVEIN, ALO, MUJERES, MOTOR, REVISTA DON JUAN ABC DEL BEBÉ.

He worked in content marketing as Head of Innovation, content and operations at pioneer digital agency Indexcol for regional clients such as Coca-Cola Latin Center Division & Warner Bros Theatrical.

He has spoken at several WAN-IFRA events in Latin America and Europe, as well as INMA, SIP, Hispanicsize Miami, Silicon Beach Fest, Digital Futuro Forum Miami, and many more. 

Chief Digital Officer, Business Unit, Vocento, Spain

Roberto Leads the Digital Business Unit at Vocento  since 2012, where he oversees the company's Digital Business Development department: namely business, innovation, technology and new product development.
 
Roberto has over 15 year experience in digital business, implementing diversification strategies in media with a high turnover on e-commerce. He was the brains behind successful business models such as: Oferplan, Guapabox, ticketing or LocalDigitalKit.
 
His professional carrer has always been linked to online media within the Management team of ABC.es and Leading the Area of Internet for Vocento's Regional Newspapers.
 
Roberto is as well specialist on startups and leads Digital Media Ventures, the first Spanish Hedge Fund in the format of media for equity, that counts with advertising assests from the main media groups in Spain.

President, Press Freedom Commission, ADEPA (Argentine News Media Association), Argentina

Daniel Dessein is president of the La Gaceta newspaper (Tucumán, Argentina), president of the Press Freedom Commission and former president of ADEPA (Asociación de Entidades Periodísticas Argentinas) and member of the WAN-IFRA Advisory Board and its Latam committee. He is also regional vice president of the SIP (Sociedad Interamericana de Prensa), member of the National Academy of Journalism and member of the Iberoamerican Forum. He published articles in more than 150 media and discussed the situation of the press in conferences, media, and universities in 20 countries. Author, co-author, and compiler of 15 books. Among other distinctions, he received the Laurel de Plata for journalist of the year of Rotary Buenos Aires in 2014.

News Director, ARTEAR, Argentina

Carlos is a journalist and has been Head of News at Artear, the company that produces Canal 13, Todo Noticias among other television signals and digital content, since 1998. In 1993 he created the TN Todo Noticias channel that has since become a market leader, and is also responsible for the news at Canal 13 in Buenos Aires, as well as other news programs such as Telenoche Investiga and Periodismo Para Todos. Since 1999, Artear is the leading provider of Argentinean news worldwide. In 2008, he launched TN.COM.AR, one of the most visited news sites in Argentina with 20 million UV per month and the most successful one on social networks.

He's currently leading the transformation of the news organization with the launching of the most modern multiplatform newsroom of Argentina.

CEO, Chartbeat, USA

John is Chief Executive Officer of Chartbeat. He has worked on the cutting-edge of media and technology for 17+ years, setting the daily operations and business development agendas of companies as diverse as Google, NBC-Universal and vente-privee. John received his undergraduate degree in History from Haverford College and a joint degree in Law and Business from Columbia University.

Editor-in-Chief, Grupo Ferré-Rangel, Puerto Rico

Mr. Ferré Rangel is Editor-in-Chief of GFR Media, a family and independently own media company in Puerto Rico.  A journalist with over 25 years of experience, Mr. Ferré Rangel has served in almost every position in the newsroom of El Nuevo Día newspaper, before assuming his current role in 2011.

For most of the late 1990’s and into the next decade, Mr. Ferré Rangel was in charge of strengthening the editorial content of El Nuevo Día and spearheading the early phase of the newspaper’s digital expansion.

During that time he was part of the team who launched two other newspapers for the company in Puerto Rico and in the United States.

In 2011 he oversaw the convergence strategy for GFR Media, integrating two separate newsrooms into one, helping to prepare the company’s the next phase of its digital transformation.  Under his editorial leadership, GFR Media reaches now more 10.4 millions of unique visitors in Puerto Rico and around the world.  Both El Nuevo Día and Primera Hora newspapers and their sites enjoy top brand equity scores and have won various local and international journalism awards.

He is the founding president of Agenda Ciudadana, a non for profit organization that trains citizen’s to be more engaged in public issues and facilitates the dialogue between citizens and the body politic in order to strengthen the democratic life of Puerto Rico.

Mr. Ferré Rangel obtained a BA in History from Amherst College in Massachusetts and a Master’s Degree in Mass Communication from Boston University.

He's an active member of WAN-IFRA's LATAM Advisory Committee.

CEO, Bitbol.la, Argentina

Julián is the director of content and social media strategy of the President of Argentina, Mauricio Macri. He's also the Director of Bitbol, social media consultant for La Nación , creative director of the Mendoza Post, consultant of Bodegas Nieto Senetiner, columnist for La Nación and member of the National Journalism Academy of Argentina.

Founder & Owner, Infobae & Infobae América, Argentina

Daniel is a lawyer graduated from Universidad Católica in Argentina, where he also graduated as journalist. He holds a Post-degree in Information Science at the University of Navarra in Spain, and was granted a scholarship in the US by the “Fundación Universitaria del Río de la Plata”. In 1992, he was received the "Outstanding young men of the year" Award granted by “Camara Junior”.

Daniel is one of Argentina's media most prominent business men. He is the founder of Radio 10, Mega, Vale, TKM, Pop and Amadeus, as well as of C5N news channel. He's currently owner and founder of Infobae.com and Infobae America, one of LATAM's most succesfull pure-player media outlets.

Director of Audience Growth, The Washington Post, USA

A newsroom leader in digital strategy, Ryan Kellett is the Director of Audience Growth and a senior editor at The Washington Post. He leads newsroom-based teams focused on social media, search, and distributed platform partnerships. He also oversees a social and breaking news reporting team.

Prior to this role, Ryan was the National Digital Editor for 2012 U.S. Presidential Election coverage. Ryan joined The Post in 2010 and previously worked at NPR.

Ryan lives in Washington D.C. and tweets @rkellett.

Leader of Marketing and Data, Telegraaf Media Groep NV

Xavier van Leeuwe (1975) has over ten years of experience as a marketing executive in media companies Telegraaf Media Groep, de Persgroep and NRC Media in the Netherlands. At NRC Media, Xavier has successfully lead his team from decline to growth by building a customer-centric and data-rich culture at a news organisation with 189 years of heritage in Amsterdam. Prior to being a media executive, Xavier worked several years as a financial and political journalist in the Netherlands. He started his career as a researcher for The United Nations in Geneva. Xavier has helped media companies with actionable insights and has been speaker at newspaper conferences in Antwerp, Amsterdam, Cologne and Atlanta. He is an active blogger for INMA.org and publishes a frequent and free newsletter Changemediaforgood.com. Xavier is a cum laude Master in Business Administration from Erasmus University Rotterdam and holds a Post-Master degree in Journalism from that same university.

Director of Strategy, El Tiempo, Colombia

Juan Pablo is Strategy Manager at Casa Editorial El Tiempo, Colombia, with responsibility over the areas of Planning, Innovation and Big Data of the company. He's an industial engineer from the Universidad de Los Andes in Bogota and has a specialization degree in Finance and Systems from the same University. He's worked for 30 years in the areas of Strategic Planning, Marketing and Business Intelligence of large Colombian companies, and has been working for more than 17 years in the media sector.

Head of Media Partnerships LATAM, Facebook, Brazil

Head of LATAM Media Partnerships Facebook. Twenty years of expertise in telecommunications (TV and Radio) and digital properties. Worked in companies like Motorola, Grupo Bandeirantes de Comunicação and ESPN. Is responsible for partnerships development in LATAM region with media groups, events and public figures with the objective to increase content distribution and discoverability over the platform, connecting audiences and generate conversations around the most important topics for each region.

Director, Google Centre of Engineering of Latin America, Brazil

Berthier Ribeiro-Neto holds a PhD in Computer Science from University of California, Los Angeles (1995). Since graduating, he has become a professor at the Computer Science Department at UFMG (Federal University of Minas Gerais, Brazil), where he still teaches on a part-time basis. En 1999, he published the book Modern Information Retrieval, with co-author Professor Ricardo Baeza-Yates, which became a bestseller in this area.

In 2000, Berthier founded Akwan Information Technologies, a start up initiated by a group of professors and students from UFMG to provide search services to users and companies in Brazil. In 2005, Akwan was acquired by Google and became the Center of Engineering of Latin America, which works -among other things- on the future of Search under Berthier's leadership.

Co-Founder & Director, Pictoline, Mexico

Eduardo Salles (Mexico, 1987) is a graphics designer, ilustrator, writer and cultural hacker. Co-Founder of Pictoline. Creator of the Enlightened cynicism (illustrated cynism). Ex-Creative VP and other positions or certain relevance. Has published 2 books. Won several advertising / journalistic / literary awards and worked with several reknown brands (Nike, Google, El País, The New York Times, etc). He aimed to maintain his bio as short as possible. He believes he managed to do so.

Head of Digital Platforms, Editora CARAS, Brazil

Nicholas is responsible for Perfil’s digital platforms in Argentina and Brazil, which count with approximately 30 million unique visitors spread across 34 different properties. From Sao Paulo, Nicholas leads a highly creative team which is in charge of the digital evolution of the 18 sites that, along with the renown title CARAS, form part of Perfil Brasil’s ecosystem. He also coordinates tech development, content management, and Perfil’s proprietary publishing technology in both countries.

Before joining CARAS Nicholas served as the Digital Strategy Director and Digital Platforms Director at Grupo Estado (Brazil) during 8 years, leading technical and product teams and coordinating digitalization projects for Estadão newspaper, Jornal da Tarde newspaper, Eldorado radio and other Estadão's brands.

He has been designing and building internet and mobile applications for digital publishing for over 20 years. As a software engineer of the highly regarded Brazilian portal (UOL), Nicholas designed and developed the first brazilian e-commerce website (Pão de Açúcar Delivery) and the Content Management Systems and Subscription Systems used in beginning of UOL and after years.

Nicholas founded E-systems Solutions, a Brazilian pioneer company in e-commerce and internet applications, acquired by LuminaAmericas Inc, and helped north-american companies like Nike, Carrier, MSN, to launch websites in Brazil with huge impact and success. At LuminaAmericas he helped also important Brazilian companies as AES, Eletropaulo, Unibanco, Somlivre/Globo, Americanas.com and Telefónica.

Lead on 360 video and live-action experiences at Emblematic Group

Kevin is the lead on 360 video and live-action experiences at Emblematic Group, a studio founded by VR pioneer and journalist Nonny de la Peña. Before that he worked on VR projects at the Los Angeles Times Visuals and designed motion graphics for Al Jazeera America. He's a graduate of both the USC Annenberg School of Journalism and the Media Arts + Practice Division of the USC School of Cinematic Arts.

 

Chief Digital Officer, UI/UX Designer, Head of Product Development, Jaime Câmara Group, Brazil

At JCG – largest media group in the Brazilian Mid-North, with 26 media companies spanning television, newspaper, radio and internet – I oversee the sales, marketing, planning, design, and execution of the digital products strategy.

As Chief Digital Officer, I'm charged with identifying the opportunities that will foster growth in web, mobile devices and social media, with focus on digital revenue, viewership, performance, and user experience. These responsibilities include the creation and maintenance of strategic partnerships, nurturing of cross-disciplinary teams, designing of new information architectures, content modelling, user interface and experience standards, product lifecycle management, channel sales development, marketing and deep data applications.

I walk a thin line between art, tech, and business. I go to work on my passion with an award winning team of misfits. Artists, nerds, intellectuals, evangelists, number crunchers, cool hunters and intrapreneurs who prove, time and again, that great work can – and should – be done anywhere in the planet, not just in Silicon Valley. This attitude has reaped us consistent growth in viewership and revenue, as well as awards and critical acclaim.

I also represent the group in trade associations such as INMA, Wan-Ifra and ANJ (Nacional Association of Newspapers) and speak at industry events.

Prior to joining JCG, I worked at Sony Pictures Imageworks supervising pipeline research and development, bidding, execution and final content delivery. Past film credits include Matrix Reloaded, Matrix Revolutions, The Watchmen, and all three Spider-Man films. My contributions featured in Superman Returns, The Aviator, and Spider-Man 2 were nominated for the Academy Award for Best Visual Effects in a Motion Picture, with Spider-Man 2 taking the prestigious award.

Editor, The Dallas Morning News, USA

Mike Wilson is the editor of the Dallas Morning News, responsible for news coverage in print and online. He joined the company in February 2015. 

Wilson began his career at the Miami Herald, where he worked for 12 years as a writer and editor. He joined the St. Petersburg Times (now Tampa Bay Times) 1994, serving for 18 years as a writer, editor and, finally, managing editor. His staff won two Pulitzer prizes during his tenure.

In 2013 he moved to ESPN in New York to become the founding managing editor of Nate Silver’s data journalism website, FiveThirtyEight. 

Wilson graduated from Tufts University in 1983 with degrees in English literature and drama. He has written two books, Right on the Edge of Crazy (1993), about the U.S. downhill ski team, and The Difference Between God and Larry Ellison (1997), about the founder of Oracle Corporation. 

He and his wife, Alisa Jenkins Wilson, live in Dallas and have three grown children.

Executive Director & Editor-in-Chief, Chequeado, Argentina

Laura is Executive Director and Editor-in-chief at Chequeado, the first initiative of fact-checking and verification of public discourse in Latin America. She is Professor of Right to Information at the University of Buenos Aires and writes in national daily La Nación, where she has covered and conducted research on cases related to corruption, civil rights and justice for almost two decades. Laura has a Bachelor's Degree in Communication Science at University of Buenos Aires and she's also a lawyer and access to information and transparency activist. She worked at CIPPEC (2004-2012) as Director of Communications and at the Secretary of Internal Security of the Ministry of Justice (2003-2004). For her work as a journalist she received more than half a dozen awards: among them, in 2015, the Gabriel García Márquez Award from the Fundación Nuevo Periodismo Iberoamericana (FNPI) in the Innovation category for Chequeado and the expansion of fact-checking in the region.

Editor-in-chief, Trinity Mirror South Wales, UK

Paul is editor of WalesOnline, and editor-in-chief of Trinity Mirror South Wales, taking overall responsibility for the Western Mail, South Wales Echo, South Wales Evening Post, Wales on Sunday and nine weekly titles. He has been at the company since 2005, when he joined the Western Mail as a trainee reporter, and was a news editor in various capacities from 2007. If he's not in work, he can usually be found on his bike.

Editorial Content Manager, Grupo GRANASA, Ecuador

Marcos is the Editorial Content Manager in GRANASA, and has lead the digital renovation project of EXTRA newspaper, one of the most read newspaper in Ecuador. Marcos is also a journalist with digital experience (websites and social media), and a consultant for media companies and journalists interested in evolving towards multi-platform and multi-disciplinary newsrooms.

Digital Assistant Managing Editor, LA NACION, Argentina

Gastón Roitberg is the Managing Editor, Multimedia at LA NACION (Argentina). Licensed in Sciences of the Communication of the University of Buenos Aires (UBA), technical in journalism (TEA) and Master in journalism (UBA), with postgraduate in Journalism Management and planning (UBA). He has a specialization in digital business (Udesa). He was reporter and editor at Editorial Perfil (1996-2000), Content Manager from AOL Argentina (2000-2005). He's a Professor at the Master in Journalism of LA NACION and the Torcuato Di Tella University, and co-author of the books "New challenges of journalism" (Ariel, 2014) and "Disruptive journalism" (La Crujía Ediciones, 2015). He currently presides the LATAM Committee of WAN-IFRA.

Digital Media LATAM 2016

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