What works for the bigger players such as The New York Times and The Guardian isn’t always applicable to small and mid-size companies. This workshop will feature inspiring case studies from local newspapers that are truly transforming their business.

Sometimes all you need to be creative is a bit more time. And, that’s exactly what journalists could use more of to discover and examine information sources, using their creative capabilities to their full potential. Get the hands-on tools and techniques to think about your stories more creatively in less time. Very useful for those moments when you don’t have a lot of time or colleagues to brainstorm with. You will go home with new strategies for associating beyond your first instinct. And some new tools that help you keep yourself as creative as you want to be.

Limited amount of seats. Please sign-up for the workshop here!

Join us at the Exhibition Stage for brief (5 minute) sessions on today's most relevant topics brought to you by our supporters and exhibitors.

11:10 - 11:15     
USING SYNDICATION TO ENHANCE EDITORIAL
Jonathan Hoffmann
COO, Project Syndicate

11:25 - 11:30     
INSIDE GOOGLE'S EFFORTS TO BOLSTER PUBLISHER SUBSCRIPTIONS
Tom Grinsted
Product Manager Play Apps, Google

To make better news products and create more functional new organisations we need to rethink how we do things - and it starts in the newsroom. What roles, structures and management style do you need to think about how to thrive in an increasingly visual and audio-driven news ecosystem?

Beyond the hype, Blockchain offers a mini-revolution for areas of the media industry. Its decentralised nature, the high level of authentication and the real-time interaction with each component of the value chain, open a wide range of applications: from paid content solutions to direct author monetisation (bypassing distributors) to allocation of ad/marketing budgets according to lead generation performances.

Jarrod Dicker left The Washington Post this year to manage the development of Po.et, a platform designed for this new decentralised media economy. He will explain the opportunities he sees and discusses the threats.

Join us at the Exhibition Stage for brief (5 minute) sessions on today's most relevant topics brought to you by our supporters and exhibitors.

13:20 - 13:25
THE SECOND AGE OF CONTENT: FREQUENT, FAST, FAIR BUT NOT FREE
Dominic Young
CEO, Agate

13:35 - 13:40
GUTENBERG: EDITING IN THE FUTURE
Allison Blanda
Director of Relationship Management, WordPress VIP

13:50 - 13:55
ADVANTAGE - GO ANYWHERE
Mona Hidayet
Executive Director, Clients & Products, AdvantageCS

14:05 - 14:10
BOOTSTRAPPING YOUR SUBSCRIPTION SERVICE
Rudy Zeinoun
CTO, WhiteBeard

14:20 - 14:25 
MEET FACEBOOK IBERIA
Millan I. Berzosa
Strategic Partner Manager, Iberia, Facebook

As we confront a crisis of trust, how do we reach people who don't believe in journalism? What is the gap between what we are producing and what people want to read?

What does next-level journalism with impact look like?

A year ago in Durban, Facebook was top of mind for publishers. Since then there have been many fake news items, changes to the news feed algorithm and lingering disappointment about revenue. Brazil’s biggest paper, Folha de S Paulo in Brazil, is no longer providing news to their Facebook page. With new product offerings on the horizon, what strategy should you adopt?

China’s Alibaba Group Holdings brought in Gary Liu as CEO of the 113-year-old South China Morning Post in 2017 to spearhead its transformation. It wants SCMP to "lead the global conversation about China." Liu’s background is news aggregator Digg, Spotify Labs and other pure digital players.

What are some of the trends and real data driving publishers’ strategies worldwide? WAN-IFRA's annual World Press Trends survey and presentation unveil the key developments and figures shaping the industry, providing context and analysis of where we are and where we are headed. And this year, with the infusion of the World News Publishers Outlook survey and data, which asks publishers where they plan to invest in the future, WPT offers an even deeper prescriptive forecast for next year and beyond.

Join us at the Exhibition Stage for brief (5 minute) sessions on today's most relevant topics brought to you by our supporters and exhibitors.

11:05 - 11:10
NEWZDX TRANSFORMING DIGITAL NEWS
Mohan Doshi
Chief Technology Officer, Ninestars

11:20 - 11:25
THE (UN)BLOCKING EXPERIENCE
Martin Vedej
CEO, AntiAdblock

Chief executives from very different parts of the world united in the goal to transform their media businesses. They will share the strategy for Prisa Noticias from Spain and Mediahuis, which is headquartered in Belgium.

Press freedom is in major flux, being pulled forward in some respects, but going backwards in more. First hand accounts from editors on the frontline. Accounts from editors on the frontline and WAN-IFRA regional media freedom committees.

The journalism of interruptions and everywhereness: How does one write, edit and design for an audience that gives us between 6 and 8 seconds before it dives into information.  Storytelling is more vibrant and full of possibilities than ever before, and we have several platforms in which to present news and information. This session will concentrate mainly on the smallest screen---the smartphone.  It will also deal with the simplest of stories, as in a push notification, all the way to how breaking news flows and how editors must learn to accommodate the individual characteristics of each platform, including the role of print.  This will be a fest, indeed, and the participants will leave with solid tips to make storytelling unique in their publications.